Re: European Qualifying Cup 2015-16
Inviato: 12 gen 2016, 19:00
un contributo del giornale "Spiegel" passato attraverso Google-translator:
http://www.spiegel.de/spiegel/print/d-139574554.html
In Germany Rugby is a fringe sport among minority sports, the association has only 128 teams and about 14 000 members. In a World Cup Germany was never, unless as a sponsor: The German-Austrian Post subsidiary DHL, Adidas and BMW took the tournament, which took place in the last six weeks in England, as an advertising platform. And it was a huge business: The Rugby World Association increased its sales compared to the previous World Cup four years ago to 50 percent and expects a profit of about 200 million euros. 2.4 million tickets were sold, the World Cup attracted a million viewers more so in the stadiums as the European Football Championship 2012. The games were broadcast in more than 200 countries, in Japan saw 25 million people the victory of their team against Samoa, England reached the audience up to 49 percent. In the US, no team sport is growing faster than rugby, and so at the next World Cup, in 2019 in Japan, then who also plays a German team, leaves the billionaire entrepreneur Hans-Peter Wild, owner of the Capri-Sonne, build a training center in Heidelberg. Ten million euros will cost a total of the artificial grass courts, the weight room, the room. Directing it is the former professional rugby Robert Mohr, who has long played in France. For the German Rugby are "professional structures" to be created, he says. Until now, it was always "a dream, a vision" was to qualify for a World Cup, it will now be "a real goal." First, however, the German team wants to make the leap to the Olympic Games, where after 92 years Rugby is played again. The Cologne Sports marketing expert Andreas Ullmann predicts the finals next summer in Rio will achieve one of the highest ratings in the Olympics.
http://www.spiegel.de/spiegel/print/d-139574554.html
In Germany Rugby is a fringe sport among minority sports, the association has only 128 teams and about 14 000 members. In a World Cup Germany was never, unless as a sponsor: The German-Austrian Post subsidiary DHL, Adidas and BMW took the tournament, which took place in the last six weeks in England, as an advertising platform. And it was a huge business: The Rugby World Association increased its sales compared to the previous World Cup four years ago to 50 percent and expects a profit of about 200 million euros. 2.4 million tickets were sold, the World Cup attracted a million viewers more so in the stadiums as the European Football Championship 2012. The games were broadcast in more than 200 countries, in Japan saw 25 million people the victory of their team against Samoa, England reached the audience up to 49 percent. In the US, no team sport is growing faster than rugby, and so at the next World Cup, in 2019 in Japan, then who also plays a German team, leaves the billionaire entrepreneur Hans-Peter Wild, owner of the Capri-Sonne, build a training center in Heidelberg. Ten million euros will cost a total of the artificial grass courts, the weight room, the room. Directing it is the former professional rugby Robert Mohr, who has long played in France. For the German Rugby are "professional structures" to be created, he says. Until now, it was always "a dream, a vision" was to qualify for a World Cup, it will now be "a real goal." First, however, the German team wants to make the leap to the Olympic Games, where after 92 years Rugby is played again. The Cologne Sports marketing expert Andreas Ullmann predicts the finals next summer in Rio will achieve one of the highest ratings in the Olympics.
